All personas
Field and retail activations
Plan events, pop-ups, retail pushes, samples, and proof collection.
Activation teams coordinate locations, materials, staffing, sellers, partners, lead capture, and post-event follow-up from one campaign workflow.
End-to-end workflow
- 1Define activation goal
- 2Confirm site and assets
- 3Assign staff and partners
- 4Capture leads and proof
- 5Run follow-up
Activation briefs with staffing and collateral needs
Partner requests for photography, video, design, and logistics
Proof packs from leads, samples, content, and seller activity
Content formats
Formats this persona can create and manage.
Event recapsRetail shelf contentSampling videosOn-ground interview clipsLead capture forms
Verified proof
What the platform checks before the workflow closes.
- Footfall estimates
- Lead quality
- Proof uploads
- Sales follow-up
Newsletter
Activation field guide
Milestones, staffing checklists, proof requirements, and retail activation ideas.
WhatsApp
Discuss this workflow with 9010.
Open WhatsApp with a prefilled message for this persona. The team can route the conversation to brand, partner, seller, operator, or integration support.